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World Business: delivering a senior business audience from top international organisations
Every month, more than 32,000 of the most influential business decision-makers in the world will turn to World Business to stay abreast of the latest ideas on how to improve their own performance and that of their organisation. There are many different ways to engage with World Business' highly influential audience through advertising and sponsorship via the magazine, the website and live events.
World Business is a new kind of international business resource for top management and their aspirants produced by Haymarket Publishing in partnership with INSEAD. This unique alliance between the UK's most dynamic business publisher and the world's leading international business school means World Business can offer a truly global perspective on the way companies across the globe are managed to maximise shareholder value.
Through close contact with management thinkers and corporate leaders who are shaping global business, World Business will be presented in a format that readers can use, making the environment effective for communicating your marketing message.
Circulation: 32,000
(20,000 are subscriptions for INSEAD alumni and 6,000 are subscriptions to associations of MBA members)
Distribution: Global - 77% Europe, 12% Asia, 11% US
Frequency: Monthly
Worldbusinesslive.com, our daily business information resource, complements our print title. The website contains a deep and ever-increasing archive of management ideas and information organised into nine distinct channels:
Finance, Entrepreneurship, Governance and CSR, Human Capital, Leadership, Marketing & Sales, Risk Management, Strategy and Operations, Technology and Innovation.
As well as regular newsletters covering global management news, human resources and leadership, each channel and news alert can be sponsored by clients who seek to reach our audience and who are willing to share their expertise in these areas.
In addition, we have extended the range of our coverage by producing a Portuguese and Turkish edition of the magazine.
To find out more about reaching our highly influential audience using advertising, sponsorship and online opportunities with World Business, please contact:
Advertising director Diana Henderson on +44 20 8267 8271 or at diana.henderson@haymarket.com
Account director Jodi Hodge on +44 20 8267 8280 or at jodi.hodge@haymarket.com
Account director Dessi Seth on +44 20 8267 8283 or at dessi.seth@haymarket.com
Account director James Mastin on +44 20 8267 8273 or at james.mastin@haymarket.com
For general information, please contact advertising director Diana Henderson on +44 20 8267 4271 or at diana.henderson@haymarket.com
